Hi and welcome — I’m Maxim. Surmanti began as a personal mission: to create natural alternatives to the pharma-led products I saw dominating the wellness space — products that masked symptoms or caused side effects, rather than supporting the body’s natural ability to heal itself. With 29 years of industry experience as a beauty and wellness entrepreneur, I’ve seen what truly works — and what’s just clever marketing. I wanted something better: clean, concentrated, science-backed formulations that work in harmony with the body, not against it. Becoming a mum only deepened that commitment. It made the need for safe, effective, and genuinely intentional products even more urgent — for my own family, and for others seeking better choices. What began as a purpose-driven brand is now trusted by families around the world — with 67 international awards and counting. Not hype. Not guesswork. Just products that work — and a brand you can trust.

Come share the journey with us.